Showing posts with label Empire Records. Show all posts
Showing posts with label Empire Records. Show all posts

Sunday, April 8, 2018

"Not on Rex Manning Day!"


Somewhere between the exhausting praise, disdain, and endless coverage of Millennials and their more-often-than-not parents, Baby Boomers, sit a once-explored, recently-forgotten, and now-nostalgic generation: Generation X. 

If you've ever looked up from a smartphone long enough to watch a movie you didn't live-Tweet, you probably know Reality Bites as the slow, pastiche, embodiment of this "slacker generation," one replete with our Patron Saints, Janeane Gerofalo and Winona Ryder. But set aside easy memes about childhood playground equipment and the first Motorola flip-phone for a minute and you might remember another film that encompasses so many of the cheesy, stereotypical trappings of late-Millennium youth that have become synonymous with the 1990s.

Like most teen comedies, from Grease to Mean Girls, there's nothing particularly novel about Empire Records, and at the time it was hardly a standout in the immediate wake of Clueless. At best it was a poorly performing sleeper that served as a 90 minute commercial for a great soundtrack. And maybe that's what it was, at least commercially. Although it's drawn a significant cult audience in those who may have borrowed it from an older sibling, and it lingers in the back of the mind of most late-Gen Xers who know we've seen it more than once but never really paid too much attention to it; all of us are loathe to admit that, realistically, it's not a great movie. 

But that doesn't mean it isn't a decent movie, and most importantly, a movie with heart. 

It's not without a jaded sense of irony that a movie centered around an independent record store desperate to stave off a corporate takeover was produced primarily as a vehicle to send teens and 20-somethings off to big businesses like Tower Records, Sam Goody, or Columbia House to buy the soundtrack. But it's also apparent that Carol Heikkinen's screenplay was intended to be something else entirely, an indie film when the genre meant something, and if you squint a bit - or ignore its high production value - you can still find fleeting moments of her vision. 

Before the likes of Napster, and obviously iTunes, local record stores (and their bookstore brethren) were faced with a similar threat from big box retailers. In a way, these retailers greased the wheels for internet competition by dulling our senses and our perception of what was truly independent. Conglomerates like Tower Records maintained the token gestures of stores like Empire with well trained staff and in-store concerts, so much so that when the time came, we lamented their loss nearly as much as those independent shops we lost before.

Of course the frustration over the loss of stores like Tower Records was more out of resignation than idealism. We knew Tower and The Wall were big business, but by the end of the 20th Century they were nearly all we had left, and we knew there was no way a brick-and-mortar record store could ever compete with the Silicon Valley's Borg. 

But that's exactly why, in hindsight, Empire Records means so much, maybe even more so than well crafted teen comedies of the 1990s with less corporate intentions. Empire Records doesn't just take us back to our youth the way Clueless does. It takes everyone back to the rift that separated one generation and the next, and introduced an entirely new way of shopping, living, and experiencing each other. 

Even at its most ordinary for the era, Empire Records is wrought with the personal inexperience of heartache that today's youth find largely online. Who of a certain age does remember, even relish in, that one we let get away or tried and lost, all without the passivity of dating apps and text messages? Even the worst experiences of our time are beautiful lessons and rosy memories that can't be challenged by today's coldly isolated technology. 

We don't love Empire Records for its cheesy sub-plots and dialogue, not literally (though we do love the music). We love it because it represents a place we once experienced that has yet to be replicated. Like the coffee shops synonymous with other '90s classics like Singles and Friends, we watch Empire Records and see a kind of engagement that's gone. We used to hang out at the record store, day or night, drinking coffee or a Big Gulp or from a flask. We related to each other universally outside the confines of texts, SnapChat, or Facebook. It's a type of casual relationship that's been near-completely lost to Tinder, WhatsApp, and Instagram. Who walks into a bar or coffee shop hoping to bump into a friend, not knowing if they'll be there? More so, who goes to a store hoping for the same, and then just hangs out with the staff? 

There is something strong, almost baser, about the excitement of never knowing and the need for this kind of dynamic interaction.

We were called "slackers" because we hung out in record stores, coffee shops, and bookstores, apparently waiting for life to happen. But we weren't: we were soaking up the buzz of life constantly happening around us, all the time, everywhere. We invented the term "people-watching" because people are the most interesting things to watch.

And can anyone really call us slackers in the face of a generation that prefers Amazon and GrubHub to walking to the corner store to interact with someone, all so they can spend more time binge watching the same show the watched last week? The only thing our successors have managed to prove is how lonely laziness and convenience can be, and in the face of an Empire Records' Broadway revival, that a lot of people long for the kind of interaction we have all since discarded. 

Wednesday, April 8, 2015

Happy Rex Manning Day!

In case you don't get the reference, April 8th, 1995 was the day that the aging fictional pop sensation arrived at Empire Records in the movie of the same name. Kind of a cross between Barry Manilow and your dad's bowling buddy, Rex Manning was the antithesis of the counter-culture that Empire Records set out to define.

But there was just one problem, the generation had been exhausted and no one watched the movie. For the last few years, the media has delved into the rifts between Baby Boomers, Gen X, and Millennials. From BuzzFeed to CNN to the Onion, each generation has been blamed for all of the world's ills, and each done their share of the blaming.

Boomers didn't do enough, Generation X didn't bother, and Millennials are too busy looking at their iPhones to realize there's something to do. The debates are futile, a way to fill articles and create quizzes, and the arguments echo similar sentiments aimed at and from The Greatest Generation that bore the Boomers.


What's unique about Empire Records is that it represents a real demographic within an undefined generation. To those too young to grab coffee at Central Perk and too old to remember internet in our dorm rooms, Empire Records accidentally - and perfectly - defined the flannel-clad misfits too hopeful for Reality Bites but not ready to embrace the vapidity of Clueless, a movie that would lay the groundwork for the next twenty years. 

In a way we were posers. We were proud, but when it came to pop-culture, all we really had was Empire Records. We listened to Nirvana and Pearl Jam, but not with the angst to truly embrace them. We danced to Backstreet Boys and Britney Spears, but recognized them for the crap that they were. To those of us who graduated high school between 1994 and 1996, we were the characters in Empire Records

Our little sisters had cell phones "for emergencies," we used pay phones. Our older brothers  read poetry at coffee shops, we got stoned and laughed. We bounced around from culture to culture, re-appropriating 60s fashion and music throughout high school and listening to the 54 soundtrack on repeat in college.

We embraced the best - or at least the most popular - of earlier counter-cultures, but had little to call our own. Despite the fact that Empire Records' success was lost, it was embraced by our nameless generation as the one piece of pop culture that recognized - deliberately or not - the rift between Gen X and what Y2K would bring. 

As "Happy Rex Manning Day!" fills up Facebook, Twitter, and Instagram on April 8th, Empire Records has found good company. Along with movies that defined definable generations - Sixteen CandlesBring It On, and Mean Girls - Empire Records has found an audience amongst the classics.

Ten, twenty, or thirty years later, each generation has proven itself as capable as the former in their own unique ways. Boomer, Gen X, or Millennial, we were all once in that penniless place where nothing mattered but friends, late night coffee, and a youthful optimism that allowed us to detach from the cynicism that lied ahead. 

Perhaps that's why we're so quick to criticize the generation ahead of us. They haven't yet been crushed by the weight of the world, and their blind optimism is a scapegoat for our own insecurities. But critiques are useless. 

Like those wedged between Gen X and Millennials, Empire Records has proven that, to time, generations mean nothing. The truth is, we were all ass holes when we were in our teens and twenties, and a generation doesn't need a name to know that. 

Sure, I get annoyed by a liberal use of text messages, but there are too many productive Millennials who know no world without a laptop and smartphone to ignore the world we live in. Fixating on "why my generation is better" is only going to make the future seem weirder than it's already going to feel.

Culture changes and evolves, Empire Records closed, and Rex Manning didn't age well. Enjoy a classic for what it is, but it's history.

For now, let's just enjoy how hot Johnny Whitworth was...


Happy Rex Manning Day!