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Philadelphia may be on the fast track to becoming the nation's third tallest city, Market East is on the brink of an unthinkable renaissance, but there's one thing that seems to capture the attention of natives and transplants more than tall buildings, City Council elections, and potholes: and that's a made-to-order hoagie.
More specifically, a hoagie from Wawa.
Wawa announced it will be opening a new location at Broad and Walnut, a key corner on the Avenue of the Arts formerly occupied by Robinson's Luggage, and today our corner of the internet went wild.
The location seemed primed for an upscale restaurant, but the reality in most pedestrian oriented cities calls for high volume on heavily trafficked corners, not high end. And the Avenue of the Arts probably does deserve an all night convenience store, so why not make it a local one?
Have you ever searched Yelp for a restaurant and found yourself reading a review for McDonald's?
Why bother, right?
Well Christine Speer Lejune of Philadelphia Magazine and Josh Kruger of Philadelphia Weekly bothered. Lejune's spent a good chunk of internet real estate venting over the perceived local adoration of Wawa, and Kruger took offense. And what were once somewhat legitimate news outlets were more than willing to troll the world wide web with the bait.
Anyone concerned with the death of print journalism should be more concerned with what's replacing it online.
Lejune comes across as a neo-Toryist who just found out Wawa doesn't serve scones while Kruger proved that the mainstream's love for plaid, fake glasses, and food trucks has driven hipsters to find irony in the last place possible: a corporate chain of convenience stores.
Bravo, journalists. I look forward to future reviews of Golden Corral's salad bar. Is it just me, or have the sneeze guards gotten higher?
